SCREENVISION EXPANDS LOS ANGELES PRESENCE THROUGH RENEWED CONTRACT WITH PACIFIC THEATRES
New York – (Dec. 3, 2007)
Screenvision, the global leader in cinema advertising, announced the renewal of its cinema advertising contract with Pacific Theatres, the country’s largest West Coast-based exhibitor with 328 screens in major markets including Los Angeles and San Diego. Under the agreement, Screenvision will exclusively sell national and local on-screen advertising for Pacific’s circuit and also secures representation for in-lobby promotions media.
The Los Angeles DMA accounts for nearly half of Pacific Theatres’ screens,
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