New York – (Jan. 23, 2007)
Agreement Expands Industry-Leading Cinema Advertising Network to Nearly 15,000 Screens Nationwide
Screenvision, a leader in cinema advertising services, today announced it has acquired the assets of Cinema Screen Media. The agreement includes the cinema advertising services contracts for exhibitors Harkins Theatres, Marcus Theatres and Classic Cinemas as well as digital projection equipment currently installed in the theatres of all three exhibitors. Terms of the agreement were not disclosed.