New York, NY – (Aug. 18, 2009)
Cinema Advertising Leader Continues to Expand Digital Entertainment Network Across Top DMAs
Screenvision, the leading innovator in cinema advertising, announced today a new long-term agreement with Bow Tie Cinemas, owners and operators of deluxe first-run cinemas designed to bring style and elegance back to the moviegoing experience. The partnership drives Screenvision’s overall screen count to 15,332. The deal comes as the quality of the digital preshow has been enhanced nationwide to accommodate exhibitors’ growing interest in preshow entertainment.