New York – (Jan. 23, 2008)
Screenvision, the global leader in cinema advertising, has been appointed exclusive cinema advertising agency for Floridabased exhibitor Frank Theatres. Under the agreement, Screenvision will hold exclusive on-screen advertising sales rights for the exhibitor’s 206 screens. Screenvision will also represent Frank Theatres in sales of in-lobby media and promotions.
Frank Theatres operates in top U.S. Designated Market Areas (DMAs) across several states, including New Jersey,