Local Advertising
Cinema is the perfect fit for local and regional advertising. Local movie theatres draw people from your targeted business area. Most local businesses draw their customers from a fairly small geographic area, a radius of 20 miles or less. 95% of moviegoers will travel up to 20 miles to visit a movie theatre. While other types of advertising reach consumers well beyond your market area, cinema advertising is very efficient in its coverage.
Movie theater advertising is more efficient than ever by providing businesses the opportunity to buy by demographic. For precision demo-targeting, we drill down to your target by harnessing the power of our research partners, identifying films that appeal to your key demos and then providing program schedules tailored to reach your desired demographic. Your local ads will be effective ads by delivering your message to the right audience – one that is in the market for your product.
National Advertising
Give your brand the big screen treatment it deserves. Whether you want to simply run your newest spot on the biggest screen in media, or create custom cinematic content, we’ll help you engage with our influential audience of moveigoers nationwide.
ADVERTISING OPPORTUNITIES
On Screen
- Interstitials
- Spots
- Content
Theatre Lobbies
- Digital Kiosks
- Exit Sampling
- Handouts
- Counter Cards
- Posters
- Branded Concessions
Interactive Solutions
- Control the Screen
- ACR
- SMS
- Motion Capture
- Interactive polling
Specifications
Purchasing Power
The moviegoing audience is driven by millennials - the most influential demographic in the marketplace in terms of purchasing power:- 80M Millennials in the U.S. today
- $200B in buying power in 2015
- $1.4T in buying power estimated in 2020
- Technology-140
- Retail-132
- Health and Beauty-122
- Travel-144
- Restaurants/Dining out-130
Impact
Millennials are an elusive group that can be hard to reach. Your ad will have the biggest impact on them at the movies, where they are relaxed and fully engaged. Also, moviegoing primarily takes place on the weekends, when consumers are in a purchasing mindset:- 59% ad recall
- 76% ad likeability
- 54% consideration
- 79% purchase Intent
Benefits of Joining
We provide a comprehensive employee benefits package to all of our employees. Here are some of the benefits you can participate in at Screenvision.- Medical, dental and vision options
- 401 (k) plan with match
- Flexible spending (medical option)
- 10 paid holidays
- Vacation and personal time off
- Transit commuter and parking program
- Company paid life insurance
- Aflac options
- Casual corporate dress (exception of client facing employees)
- Summer Friday hours
- Companywide movie event on a quarterly basis (NY locations only)
- Employee assistance program
- Employee discounts across a variety of products and services
Weekly Nielsen Rating
Screenvision is the only cinema advertising network measured by Nielsen. Our 8.3M average weekly impressions translate to a 4.2 average weekly rating for A18-49.Send this to a friend
Social Amplification
Millennials are social by nature and love to share opinions and information on their purchases: